Inbound Link
An Inbound Link is a hyperlink from an external website pointing to your site, often called a backlink in SEO. Inbound links signal trust and relevance to search engines, improving a site’s ranking potential when sourced from high-quality, relevant domains. They’re essential for driving organic traffic and authority. Backlink Finder’s Competitor Backlink Analyser helps users identify inbound links to rival sites, revealing opportunities to secure similar links through guest posts or outreach. For instance, an inbound link from a trusted marketing blog strengthens your site’s credibility more than a generic link. Prioritize quality over quantity, as spammy inbound links can trigger penalties. Regularly monitor inbound links to maintain a healthy backlink profile for sustained SEO success.