Sponsored Link
A Sponsored Link is a hyperlink with a rel='sponsored' attribute, indicating it’s part of a paid promotion or advertisement, as per Google’s guidelines. Unlike dofollow links, sponsored links typically don’t pass full SEO authority, but they can drive referral traffic and brand exposure. They’re common in guest posts or affiliate content. Backlink Finder’s marketplace listings often include sponsored link options, allowing users to explore them via Keyword Search for targeted campaigns. For example, a sponsored link in a niche blog’s guest post can attract engaged visitors without risking SEO penalties. Clearly disclose sponsored links to maintain transparency, and balance them with organic dofollow links for SEO. Quality placements ensure sponsored links deliver value beyond mere promotion.