Google Analytics

Google Analytics is a free platform by Google that tracks website traffic, user behavior, and performance metrics like organic traffic and referral sources. It helps SEO professionals analyze backlink effectiveness and optimize strategies by revealing visitor patterns and traffic sources. Widely used, it’s essential for monitoring SEO campaigns. Backlink Finder’s Competitor Backlink Analyser complements Google Analytics by identifying high-quality link sources, allowing users to track their impact in Analytics after securing links from 400,000+ listings. For instance, a guest post link driving referral traffic, sourced via Backlink Finder, can be measured in Analytics. Use Google Analytics to assess backlink ROI, pairing it with Backlink Finder to build a data-driven backlink profile for better SERPs results.

Referral Traffic | Organic Traffic