Backlink
A Backlink is a hyperlink from one website to another, acting as a vote of confidence in SEO. Search engines like Google use backlinks to gauge a site’s authority and relevance, with high-quality backlinks from reputable sites improving rankings significantly. Low-quality or spammy backlinks, however, can harm a site’s credibility. Backlink Finder’s database of over 200,000 domains simplifies sourcing quality backlinks through features like SERPs Guest Post Finder and Specific Website Search. For instance, a backlink from a high-authority blog in your niche (e.g., marketing) carries more weight than a generic directory link. Focus on earning backlinks from relevant, trustworthy sites, and monitor your backlink profile to avoid penalties. Natural backlinks, gained through valuable content or guest posts, are most effective for long-term SEO success.