Link Equity
Link Equity is the SEO value or authority transferred from one page to another via hyperlinks, influencing rankings. Often called “link juice,” it’s determined by the linking site’s credibility, relevance, and metrics like Domain Authority. Dofollow links pass more equity than nofollow links, making them vital for SEO. Backlink Finder’s Keyword Search and Specific Website Search help users secure high-equity links from quality domains, enhancing their site’s authority. For instance, a dofollow link from a trusted SEO blog passes significant equity, boosting the linked page’s ranking potential. Distribute link equity wisely across your site using internal links to prioritize key pages. Focus on earning links from authoritative, relevant sources to maximize equity and avoid diluting it with low-quality links.