Moz Domain Authority (DA)

Moz Domain Authority (DA) is a 0–100 score by Moz that predicts a website’s ability to rank in search engines, based on backlinks and other SEO factors. Higher DA indicates stronger ranking potential, making DA a key metric for selecting backlink sources. It’s comparative, not absolute, and updated regularly. Backlink Finder’s 400,000+ marketplace listings help users target high-DA sites for guest posts, using tools like Specific Website Search to find quality domains. For example, a DA 60 blog link, sourced via Backlink Finder, can significantly lift your SERPs position. Focus on DA alongside relevance for effective link-building, avoiding spammy high-DA sites to maintain a healthy backlink profile.

Moz | Guest Post